near field communication (NFC) Archives

London's Tobacco Dock was built in the 19th century as a secure warehousing for tobacco arriving from the New World

Rocking the Tobacco Dock: NEC Showcase preview

October 3, 2022May 13, 2013

Now in its fifth year, the NEC Showcase 2013 will be held at East London’s Tobacco Dock, seeing NEC partners teaming up once again to demonstrate how their digital signage offerings work in different ecosystems. Visitors will reportedly be able to see more than 100 solutions represented through the two floors of the show across … Read More

Is near field communication heading in the right direction, or is it in danger of falling by the wayside? (© Fotolia / Ben Chams)

In the near future: the rise of NFC

October 3, 2022January 24, 2013

Near field communication (NFC) and QR code capabilities provide the opportunity for advertisers and consumers to interact with brands on the go using just their smartphones. However, the market has not yet decided what is the best way to provide potential customers with the ultimate consumer experience. So what do industry experts think … Read More

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